Consumer Engagement

content marketing

Why You Need to Create Visual Content for Your Social Media Sites

It's no revelation that your brand needs to be a part of the visual content revolution. Social media users and consumers love photos. Photos are liked twice as much as a plain text update on Facebook. So you should just keep posting pictures of your...

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How To Setup a Business Account on Pinterest

The newest feature on Pinterest now allows you to join as a business or convert an existing personal account to a more professional business profile. Pinterest is a great way to promote your brand regardless of how big or small your company may be. Knowing how to...

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PMC in the Press for Social Wellness Month: The Importance of Building Social Relationships with Your Customers

Progressive Media Concepts recently had the opportunity to write an article for Westchester Networking for Professionals. Each month, WNFP highlights different events for businesses to write about. July is celebrating National Social Wellness Month, and PMC thought it would be extremely helpful for businesses to...

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User-Generated Campaigns: A New Form of Marketing

There was a time, as little as 5-10 years ago, when marketing campaigns had a one-way flow. The company told the consumer what they were supposed to like and that was the end of it. However, we are no longer codependant on businesses to know...

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